Noritsu Acquires Lucidiom!

December 16, 2009

To our customers and partners,

Noritsu America Corporation today announced the acquisition of Lucidiom Inc.  As I said back at PMA 2009 when the intent to acquire was first announced, most simply put, Lucidiom will stay Lucidiom.  This means we will stay the course as the industry’s most open, flexible and brand agnostic imaging solutions provider.  Although we are now part of Noritsu, Lucidiom will continue to develop our full product line and will continue to support third party printers and other equipment.  More than 55,000 Lucidiom APM licenses are deployed worldwide and we realize we’ve achieved this level of success in 8 years largely because of our willingness to work with each and every customer to find just the right solution for their particular business.  We remain committed to these company ideals.

The Lucidiom team will remain intact as well, so the only noticeable change for our customers will be the expanded offerings, service and support made possible by our new affiliation with respected global leader Noritsu.  Becoming part of Noritsu will allow us to deliver our company’s award-winning technology beyond where we could have taken it solo.  We’re bullish about the possibilities now before us.

We at Lucidiom have always prided ourselves on pushing the industry forward – first with offering enlargements alongside standard print sizes, then with the ‘Beyond 4×6’ Long Tail revolution and now with social picturing.  Consumers have turned the imaging experience into a social phenomenon via the internet and Lucidiom is busy building profit-generating technologies to help photofinishers capitalize on the experience.

Our APM photo kiosk software features connectivity between the kiosk and the customer’s Photo Finale Web account.  From the kiosk, consumers now can upload photos to or download photos from, a Photo Finale account.  As well, we have added an enhanced product finder and a helping hand for retailers in tough economic times – a unique up-sell engine at the end of each kiosk order that suggests complementary products.

But my favorite new feature is our new RSS feed.  This means the customer updates his photos on Photo Finale Web, and any RSS device, like an iPhone, Facebook or even a digital picture frame, picks up that live link and shows the new photos.  This type of full circle access for customer and retailer alike is the key to the industry’s success going forward and we’re proud to be at the forefront of it all.

We’re the same smart technology company with the same people, entrepreneurial spirit and passion for the business of printing emotions.  Lucidiom’s EQ (emotional quotient) remains our customers.  We will continue to deliver the industry’s best in-store and online imaging solutions so that you don’t have to think twice about the technology driving your business.  We understand your EQ is your own customers.  So go get ‘em – we’ve got your technology covered.

Steve Giordano, Jr.
President, Lucidiom Inc.

Read the press release here.


“Are You Ready for Some Football?”…NFL Plaques are Here!

December 3, 2009

Football season is in full swing!   Don’t forget to show your customers and staff the NFL plaques that are available through EQ Gifting on your APM kiosk.  What’s an NFL plaque?  Your favorite person and favorite team are combined together in an attractive frame.  With EQ Gifting, you can offer hundreds of photo gifts every day, but with that much selection your customers could use some guidance through the plethora of products.  Select a few to highlight through seasonal promotions like this one and score more touchdowns (a.k.a. sales)!

Advertising banner for NFL Plaques (ordered via APM kiosk's EQ Gifting)

Download this merchandising poster here! (more materials can be found on www.lucidiom.com/marketing)

With EQ Gifting, you can offer hundreds of photo gifts everyday – it’s so easy!  If you do not have EQ Gifting for your kiosk or website, email us at blog@lucidiom.com and we will get you started today!

(posted by Rachel)


Video: How to make a minilab book

December 1, 2009

No double sided printer?  No problem!  We have some great little books that you can make with the MyPhotoBook kit and 8×6″ or 10×8″ prints…we call them Minilab Books.

You just need the covers and stapler/guide kit and you are ready to go!  Don’t forget to check our Marketing page for a poster you can print to advertise your new products!  Scroll down in this blog to read the entry and watch video about our other minilab product, the Smart Calendar!

(posted by Rachel)